CDxACD @ Situation

​May 2023 - Oct 2025

 

Led copywriters, designers, and art directors to success

Guided campaigns for global, Tony Award-winning Broadway properties like MJ the Musical and The Outsiders

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Created innovative seasonal and evergreen campaigns for the Empire State Building
 

ACDxSr. Copywriter @ Cashmere Agency

​Jan 2019 - Aug 2022

 

Keeping DoorDash on the road during Covid

 

Worked with Sam Bee to help the USPS and raise $$$ for the ACLU (And won a Clio!)

 

Always making fun, weird, unique, inspiring creative for FX, HBO, Netflix, Webtoon, and more

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Dreaming big for Google

Worked to make BMW a more diverse, culturally relevant brand

 

Helped make Dave the most popular show on FX. Like, ever

Proud to be a part of the 2019 AdAge Multicultural Agency of the Year

 

Freelance ACD @ gnet

​Sept 2018 - Dec 2018

 

Popped in on a short contract to help out the gnet team.

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Creative concepting and strategic planning for pitches
 

Kept my hands dirty writing trailer copy, taglines, etc

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Sr. Copywriter/Creative Producer @ Sony Pictures

​Jan 2018 - Sept 2018

 

Part of a small band of merry freelancers who ran all Sony Crackle's social media platforms, from their brand channels to their original movie and TV properties.

 

Developed campaign tone and voice for all of Sony Crackle's properties
 

Led creative concepting for multiple content calendars each month

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Sr. Copywriter/Creative Producer @ Stradella Road

​May 2016 - Jan 2018

 

Crafted winning pitches
 

Wrote reams of social copy, video scripts, and paid digital ads

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Freelance Copywriter @ Under a Palm Tree

​2015 - 2016

 

Wrote broadcast and tagline exploration for many brands
 

Worked for Helios Interactive, building story for Reebok, IBM, and more
 

Designed brand personality, campaign strategies, and website facing

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Head Writer @ Livid Interactive

​July 2014 - April 2015

 

Served as head writer for the upcoming video game "Head of the Order". I created unique characters, worlds, and deep fantasy lore for this PvP fighting game. This required working closely with a team of game designers and programmers to help create the look and feel of the immersive fantasy world in the game, a process that I loved.

 

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Copywriter @ Ayzenberg Group

September ​2012 - June 2014

Worked for brands like Microsoft, Habitat for Humanity, Plantronics, and Mattel

 

Created the “Super Metal” campaign for Sony's Dragon's Prophet RPG, which netted them over 3.4 million views on YouTube